UGC Ads & Paid Social
Actor-led concepts with 5–10 hook variations per campaign, platform-native exports and named advertising rights.
YouTubeSkool StudiosProduction division
One team.
Every format.
Concept to delivery.
We produce the video an AI or SaaS company actually needs — UGC ads, product explainers, onboarding libraries, courses, and the long-form channel that ties them together. Scripts, casting, filming, editing and commercial licensing run through one accountable pipeline.
- Brief
- Concept to delivery
- Cast
- Vetted creator roster
- Rights
- Defined per project
- Delivery
- 4K master + exports
UGC Ads · Product Explainers · Onboarding · Courses · Long-form YouTube · Short-form Verticals · Podcasts · Brand Films · Launch Trailers · Localisation
01 / 05
What we produce
Nine formats, one production line. Every clip below is footage we cut — no stock library, no mock-up reels.
Brief it
Product Explainers
Launch and landing-page explainers: script, screen capture, motion and voice.
Onboarding & Tutorials
Feature walkthroughs and help-centre video built from your live product.
Courses & Training
Curriculum structure, presenter direction, lesson edit and package.
Long-form YouTube
Weekly or monthly episodes: scripting, edit, thumbnails and the publishing assets that go with them.
Podcasts
Multi-cam episode edit, clips, teasers and the audiogram set.
Short-form Verticals
Hooks, captions and vertical cutdowns pulled from the same shoot as the long-form cut.
Founder & Brand Films
Founder stories and brand films with a real grade and sound design, not a template montage.
Product Launches
Launch trailer, demo sequence and announcement cut, delivered for release day.
02 / 05
Four ways to work with us
Scope is agreed before anything is shot. Every package includes scripts, creative direction and a defined licence — the differences are volume and cadence.
| Deliverables | AStartup Launch KitAI startups, SaaS, new digital productsView scope | BUGC Ad ProductionTeams buying paid creative, not pretty videosView scope | CProduct Education StudioComplex products with a real onboarding problemView scope | DContent EngineCompanies that publish every week, foreverView scope |
|---|---|---|---|---|
| Product explainer | 1 × 60–90s | — | 1 × product tour | As released |
| Founder / brand film | 1 × founder intro | — | — | Monthly |
| Tutorials & walkthroughs | — | — | Modular library | Per feature |
| Short-form exports | 3–5 cuts | 5–10 exports | — | 8–16 / month |
| UGC ad concepts | — | 5–10 concepts | — | Campaign waves |
| Creator casting & coordination | Optional add-on | Included | Presenter optional | Dedicated roster |
| Scripts, hooks & direction | Included | Hooks & briefs | Included | Monthly planning |
| Usage rights scope | Organic + website | Paid advertising | Website + help centre | Extended commercial |
| Cadence | One-off project | Per campaign | Per module | Monthly retainer |
Volumes, turnaround and licence scope are quoted per project — nothing is billed before the scope sheet is signed.
03 / 05
How a production runs
One producer owns the run from brief to delivery. You get a single point of accountability instead of six vendors and a shared folder.
- 01DAY 01
Brief
A short call and a written brief: the product, the audience, the formats and the deadline that actually matters.
- 02DAY 03–07
Concept & scripts
Two or three creative directions with scene lists and hooks, approved in writing before anything is shot.
- 03DAY 08–15
Cast & shoot
Creators selected from the roster, product walkthroughs captured, one shoot planned as a content library rather than a single video.
- 04DAY 12–22
Edit & review
Editorial cut, captions, grade and sound. Structured review rounds on timestamped comments instead of email ping-pong.
- 05DAY 22+
Deliver & license
Master files, platform exports, asset naming that a marketer can navigate, and signed usage rights.
04 / 05
Rights you can actually use
Commercial licensing is a feature, not fine print. Every project ships with a named scope your legal team can read in a minute.
Rights — written, per project
You are buying a defined commercial licence, not an “unlimited use” promise.
Every agreement states the platforms, territories, term, whether paid media is included, whether the footage can be altered, and whether AI training or digital replicas are permitted. Creator, music and stock permissions are cleared before delivery.
- Organic social
- Publish on the brand's own social accounts, for as long as the content stays up.
- Standard
- Website & product
- Landing pages, product pages, onboarding flows and the help centre.
- Standard
- Paid advertising
- Paid campaigns on the specific platforms named in the agreement, not a blanket 'all media'.
- Campaign
- Extended commercial
- Wider marketing channels, sales decks, events and retail screens.
- Negotiated
- Creator likeness & voice
- The presenter's face and voice, for the agreed term only — never open-ended.
- Negotiated
- Whitelisting / handle ads
- Distribution through a creator's own account, authorised separately by that creator.
- Negotiated
- Exclusivity
- Category restrictions on the talent we cast for you, priced as a separate line.
- Priced separately
05 / 05
Start a project brief
Six fields. We come back with creative direction, cast options, deliverables and a firm delivery date — not a calendar link.
Bring us the launch. We’ll bring the pipeline.